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Wednesday, March 20, 2013

How to Restore a Deleted Google Analytics Account

How to Restore a Deleted Google Analytics Account
How to restore a deleted Google Analytics account is a popular topic on the Google product help forum. Unfortunately, the information provided is misleading and unclear. Or so I found, after spending two very stressful days attempting to recover one of my client’s Google Analytics accounts that I accidentaly deleted. The good news is that it is possible to restore a deleted Google Analytics account, and I have provided the instructions in this post.

Deleting a Google Analytics account from everyone’s profile was surprisingly easy. I thought I was simply removing mny customers profile form my personal Gmail account, but in actuality, I was deleting the account completely from everyone’s profile. Given that this is Google, the leader of the web, you would assume a better interface with some built in fail safes.  There were no helpful pop-up warnings, or mandatory email confirmations to help prevent the error, and once it was done there was no turning back. In my rush to fix this disaster, I started looking for help in the most logical place I could find, the Google Analytics Product help forum.

There were countless threads on how to restore a deleted Google Analytics Account, and none of them provided a solution.  There is nothing you can do to restore a deleted Google Analytics Account profile was repeated over and over by Google volunteer moderators. Luckily, I found a wonderful instructional post by Joel Carlo on how to restore a deleted Google Analytics Account which saved the day.

How I restored my client’s  deleted Google Analytics account

1.    Forget about the threads, and CALL GOOGLE NOW.  You can reach them at (866) 246-6453 to reach the  AdWords support team. You will need an AdWords client number, but if you don’t have one, simply sign up for an AdWords account now, it will still work.

2.    Have the following information ready ( or as much of it as possible ):
·         Administrator  e-mail who has been on the account since the beginning
·         Profiles that were being tracked (names of your websites affiliated with the profile)
·         Your UA number (looks like UA-XXXXXXXX) and can be found in your tracking code on your site.

3.    Once you give this information to the AdWords representative, you wait. The rep will contact you via email and keep you up to date on the status of your account retrieval.  The amount of time this takes will vary, and regularity of communications is at their discretion. Word to the wise, don’t follow up by phone, they don’t like that and your fate is in their hands. Follow their instructions to the letter, and with a little luck, your profile will be restored. Turn around on this request vary from 15 minutes (which I find hard to believe) to never, and a lot of it is at the discretion of the telephone representative.  Be nice, be patient, and be aware that this is really your fault, so no yelling at the rep.

The rep I spoke to, told me that if you call them within a week, it shouldn’t be a problem to restore your data.  There are no guarantees, however. It took 2 days for my data to be restored, and the first thing I did was change the many administrators on the account to users. We had 7 admins on the account, and it is far too easy a mistake  to make when vendors, staff, and management all have administrative privileges. Now I don’t have to worry that should we switch to a new SEO company, the old one won’t delete my account.


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